E-commerce and DTC

Turn the questions your store gets into orders it ships

Boom answers the product question with a checkout link, brings back abandoned carts, and handles tracking and reorders, all in the same thread.

Do these run small? Stuck between M and L.
Assigned to AI
The M fits true to size, the L runs roomy. For your usual tee I would go M.
Classic Tee · M$48.00
Complete checkout
Order #1043 placed
  • Bitso
  • Grupalia
  • Contalink
  • Solvento
  • Digitt
  • Vitau
  • Mattilda
  • Kontempo
  • Wallbit
  • Terapify
  • Nexu
  • Kroni
  • AnswerThis
  • Dogelthy
  • Treo
  • Commons
  • VitalBotanics
  • Sleep Rituals
  • Sleepy Bear Studio
  • Mubson
  • Bustin Boards
What the agent does

Three jobs a growth agent should own

These are not separate tools bolted together. One agent, reading the same customer record, runs all three so a question, a stalled cart, and a returning buyer each get the right conversation.

01

Conversational storefront with checkout links

A shopper asks about sizing, shipping, or which bundle to get. Boom answers like a good rep would, then drops a checkout link right there in the thread, so the question becomes an order without the shopper ever leaving the conversation.

02

Abandoned cart and post-purchase tracking

Boom reaches the shopper who dropped off, handles the objection that stopped them, and recovers the order. After the sale it covers tracking too, because customers never remember their tracking number, so they message you instead of the carrier.

03

First-purchase and returning-buyer flows

A first-time buyer gets a welcome and a coupon to earn the second order. A returning buyer gets a reorder nudge, a replenishment reminder, or a subscription offer. Same agent, different conversation, decided by what the customer has actually bought.

Inbound · SupportQuestions arriving
  • Where is my order?AI
  • Can I change the size?AI
  • Do you ship to PR?AI
Outbound · Cart recoveryRecovering 38 carts
  • Left a Classic TeeAI
  • Bag still waitingAI
  • Forgot to check outAI
One customer record · two lanes · campaigns never wait
Inbound and outbound, separate lines

Campaigns never wait behind the support queue

Boom keeps inbound and outbound on separate lines, so the agent answering questions and the agent running a cart-recovery push never compete for the same lane, and the late-night buyer gets answered instead of waiting until morning.

  • Inbound questions and outbound campaigns run on their own lines
  • After-hours messages get answered, not parked until morning
  • The customer record stays shared across both lines
Assigned to AI
Saw your subscription lapsed last month. Want me to restart it at the same price?
Yes please, same as before.
Done. Your next box ships Friday, no change to your rate.
Shopify and Skio, connected

The agent knows who bought what, live

Boom connects to Shopify for orders and Skio for subscriptions and reads them live, so the agent already knows whether this is a first order, a fifth, or a lapsed subscription before the shopper sends a word.

  • Shopify orders and Skio subscriptions read live
  • One customer profile drives first-purchase vs returning flows
  • No generic blast, the conversation fits what they bought
What we see in e-commerce

Reaching shoppers a one-way notification never would

502 to 50%

A DTC research demo contacted 502 customers and held real back-and-forth conversations with about half of them, a reply rate one-way campaigns rarely touch.

Research demo, DTC e-commerce
“Our old cart emails were a notification and a prayer that the customer would convert. The first thing people actually wanted was someone to answer them at midnight when they messaged about a tracking number. Boom does both.”
Founder, DTC brand
Getting started

Live in days, not a quarter

  1. 1

    Connect Shopify and Skio

    Link your store and subscriptions so the agent reads orders and plans live. From day one it knows who is a first-time buyer, who reorders, and who has a subscription on file.

  2. 2

    Give the agent a goal

    Tell it what to chase: recover carts, win back lapsed subscribers, welcome first buyers, or answer product questions and close. You set the goal and the guardrails, it figures out the conversation.

  3. 3

    It sells, recovers, and follows up

    The agent answers inbound and runs outbound on their own lines, sends checkout links, handles tracking, and follows up with the right flow for each buyer. You watch the orders it brings back.

See Boom sell on your store

Connect a test store and watch Boom answer a product question and send a checkout link in the same thread, the way a good rep would.